Alexander Egerton

 
 

Alexander Egerton

Partner, Head of Commercial, IP & Technology

+44 (0)20 7467 8780
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Alexander is an experienced commercial lawyer who acts for small and medium sized enterprises, professional firms and entrepreneurs.

 He is well regarded for his expertise in privacy (GDPR / data protection law), “e-commerce” law, intellectual property law and contract law. Consequently, Alexander has a particular interest in the TMT sector where he works with social networks, “app” based businesses, digital marketers, PR agencies and telecommunication companies. For many clients Alexander is the outsourced General Counsel who attends board meetings and is involved in every project on day one.

Alexander builds robust relationships – he still works with certain clients that he was introduced to twenty years ago. Alexander is particularly proud that he is often approached by clients asking him to work with them again as they embark on their post exit projects.

Alexander’s track record as a commercial lawyer in the TMT space is noted in the Legal 500. He is regularly quoted on privacy issues in the IT press and legal journals. Alexander is also an active member of the IAPP – the International Association of Privacy Professionals.

Alexander has a particular expertise in intellectual property law and employment law issues in the context of corporate transactions. He also has considerable experience in advising in relation to joint ventures and share options
— Legal 500
 

Work Highlights

  • Working with Steven Bartlett and his team on all of Steven’s various personal activities and business interests, including Flight Story.

  • Advising the private equity interests of the Capricorn group on the outsourcing of a direct marketing business to group businesses based in South Africa. This included a detailed GDPR audit of the direct marketing activities

  • Advising a family office on the development of an “app” with real time translation functionality. This ongoing work includes advice on GDPR, preparing the user terms and negotiating the contracts with the developers and digital marketers.

  • Conducting a GDPR audit for PPMA Ltd, the trade association representing the Processing and Packaging Machinery, Robot and Automation and Industrial Vision industries in the UK.

  • As the Privacy Compliance Officer of his previous firm, advising on and project managing the work needed to ensure that the firm was GDPR compliant. Putting in place a UK GDPR Representative service for offshore business whose processing of the personal data of UK citizens requires these businesses to have this facility in place.

 

Qualifications

Qualified: 2000

Accolades: Recommended by Legal 500